What Every Business Should Know About Creating and Protecting Its Brand

This program should be of interest to business owners and managers, corporate counsel, and anyone involved in day-to-day business operations or matters concerning Intellectual Property. CLE credit will be available. This timely program will feature a discussion of the following issues:

  • The basics of Trademarks, Copyrights, and other types of Intellectual Property - what are they and why are they important to your business?
  • The effects of failing to properly protect your rights.
  • The most common pitfalls concerning the use of the Intellectual Property of others-how to protect yourself from infringement claims.

Olshan speakers will be Steven R. Gursky, head of Olshan's Intellectual Property practice and Mary L. Grieco, a partner in Olshan's Intellectual Property Practice Group, both of whom have extensive experience in domestic and international intellectual property matters and regularly advise and counsel parties concerning their intellectual property.

NEW USERS PLEASE SEE THE BELOW INSTRUCTIONS FOR REGISTRATION:

  • Go to: https://university2.learnlive.com/olshan
  • Complete the New User Registration fields which require only your name, title, email address and organization.
  • Click the "Submit" button, which brings you to the Catalog page.

Click the "Enroll" button for the session titled What Every Business Should Know About Creating And Protecting Its Brand.

IF YOU HAVE PARTICIPATED IN ONE OF OUR LEARNLIVE WEBINAR PROGRAMS BEFORE:

•· Please click https://university2.learnlive.com/olshan and sign in with your chosen credentials.

CLE
In order to receive CLE credit for the webinar you are required to click all of the participation pop-ups that will appear throughout the program. You must also be registered and view the webinar from your own computer.

This seminar has been approved in accordance with the requirements of the New York State Continuing Legal Education Board for a maximum of 1 credit hour in the area of Professional Practice/Practice Management and is appropriate for experienced attorneys only.

About Olshan
Olshan, a premier law firm based in New York represents major businesses and entrepreneurs for their most significant transactions, problems and opportunities. Olshan's clients range from public companies, hedge, venture capital, private equity and other investment funds to entrepreneurs and private companies worldwide. Clients choose Olshan for innovative strategies and sophisticated, game-changing advice in corporate, securities law and shareholder activism, complex commercial, corporate and securities litigation, bankruptcy and creditors' rights, real estate, intellectual property and advertising. Since its founding, Olshan has offered an alternative to the AmLaw 50 law firm business model with responsive, independent and client-focused legal counsel provided by the firm's senior lawyers.

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