Posts from September 2006.

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Following a trial this past summer, an Illinois federal court recently ruled for the Federal Trade Commission in its case against the marketers of the Q-Ray ionized bracelet.

On November 1, 2006, the DMA will discontinue all mail and most web-based consumer registrations for Telephone Preference Service (TPS). Consumers will be redirected to the Federal Trade Commission's Do Not Call Registry instead. This was first reported in AdvertisingLawBlog on July 7, 2006.

On Friday, September 15, 2006, NBC's Dateline aired a one-hour expose on creating an infomercial for a bogus product. 

On September 14, 2006 the New York Attorney General reached a series of settlements with companies that failed to obtain licenses for "going-out-of-business" sales.

Internet gambling and on-line fantasy leagues have recently come under attack by a variety of sources, including federal and state authorities as well as a private individual. These actions are yet another warning that games that require an entry fee and provide a monetary reward to the winner remain a high risk proposition.

On Monday, October 16, 2006, Sheldon Lustigman will be sharing his insight on the risks and exposure those in the list industry share in the current regulatory environment.

The Washington Post reports that the Center for a New American Dream is promoting October 1-7th as "Junk Mail Awareness Week". The principle behind the week is purported environmental concerns regarding direct mail, particularly catalogs.

The Michigan Attorney General announced a settlement regarding the "Save Our Heritage Sweepstakes" that had been operated by the Citizens for Wildlife Conservation.


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