Posts from July 2020.

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Olshan Advertising & Marketing attorneys have authored a comprehensive Q&A, published by The Legal 500, which can be used as a general key to the legal framework and issues that surround the pharmaceutical advertising law in the United States. The attorneys that contributed to this Q&A include the Chair of Advertising, Marketing and Promotions Group Andrew Lustigman and attorneys, Safia Anand, and Morgan Spina

Click here for The Legal 500: Pharmaceutical Advertising Comparative Guide:United States: Pharmaceutical Advertising Q&A

Olshan’s Advertising, Marketing & Promotions Practice Group chair Andrew Lustigman spoke at a virtual event held on July 17 for American Conference Institute’s (ACI) Food Advertising & Marketing Law Master Symposium. Entitled “Clarifying the Role of Influencers/Virtual Influencers in the Food Industry,” Mr. Lustigman’s session explored implementing practical best practices for engaging with influencers and how to effectively audit what they say, contracting with influencers (and knowing when a contract is not enough), the legal challenges the food industry faces when working with virtual influencers, and understanding why what an influencer says is not considered a testimonial.

While much attention has been focused on the new sweeping California privacy law, the California Consumer Privacy Act (CCPA), other laws governing the handling and protection of personal data by businesses have been passed without nearly as much fanfare. One such law is the New York Stop Hacks and Improve Electronic Security Data Act, also known as the SHIELD Act. Although not nearly as broad as the CCPA, the SHIELD Act may affect any person or business that collects, uses, and/or stores “private information” from a New York resident. Under the SHIELD Act, any such person or business must implement adequate security measures, set forth in the Act, to protect “private information” of New York residents. The Act also outlines the steps that must be taken by a business to notify affected individuals of any security breach in which “private information” was or is reasonably believed to have been compromised.

Authored by Scott Shaffer and summer associate Christian Villatoro

Subscribe

Recent Posts

Contributors

Archives

Jump to Page

Necessary Cookies

Necessary cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.

Analytical Cookies

Analytical cookies help us improve our website by collecting and reporting information on its usage. We access and process information from these cookies at an aggregate level.