When self-regulatory remedies can be the better alternative

Partner Andrew Lustigman authored an article published by Inside Counsel entitled, "When self-regulatory remedies can be the better alternative." The article discusses the consequences of failing to participate in the self-regulatory process and complying with NAD’s recommendation. A recent enforcement action by the Federal Trade Commission (FTC) against two related skin care and weight loss companies and their principal demonstrates what happens if a marketer fails to participate or accept the NAD’s findings.