Forward-thinking advertisers, marketers, agencies, retailers, brands and innovative technology companies rely on the responsive, independent and customer-focused legal services provided by Olshan’s Advertising, Marketing & Promotions (AMP) attorneys. The AMP group provides efficient and effective legal counsel relating to advertising clearance and claim substantiation, structuring proper marketing campaigns, sweepstakes and contests, social media, and privacy matters. The group defends a wide-array of regulatory investigations both on the federal and state level. Coupled with our expertise in organizing, operating, financing, protecting, and expanding their businesses, we help our clients succeed.
- Olshan’s AMP attorneys have been advising clients on advertising compliance matters for over four decades;
- Clients rely on the AMP group for innovative and proactive legal advice that allows them to market effectively while complying with the complicated web of legal requirements;
- Olshan is a participant in the American Association of Advertising Agencies’ Legal Consultant Program, and Olshan’s AMP attorneys are active members of industry trade associations and regularly write and speak on advertising and promotional marketing law topics across the country. We publish the advertisinglawblog.com, as well as a quarterly newsletter, and issue regular client alerts on current events and other topics of interest to marketers, advertising agencies, and industry suppliers;
- Our attorneys help structure some of the most sophisticated, novel, and cutting-edge promotions involving social media, as well as advise on traditional sweepstakes and skill contests;
- The AMP group is known for effectively responding to federal and state regulatory inquiries brought by the FTC, state attorneys general, and other regulatory bodies;
- The AMP group defends governmental and private consumer protection lawsuits, litigates competitor claims in court and before the National Advertising Division (NAD); and
- Working with the corporate group, Olshan regularly represents digital media and other technology growth companies in public offerings, mergers and acquisitions, and corporate governance matters.
Areas of Concentration
- Advertising Clearance & Campaign
Implementation - Sweepstakes, Contests & Promotions
- Internet, Mobile & Direct Marketing Law
- Technology Law
- Privacy
- Social Media Law
- Direct Marketing Law
- Regulatory Investigations & Litigations
- Consumer Fraud & Class Action Defense
- NAD Disputes
- Competitor Litigation
- Advertising Business Litigation
- Food, Drug, Fashion, Media/Entertainment, Cosmetic, & Dietary Supplements
- Telephone Consumer Protection Act Lawsuit Defense
Recognitions
Chambers USA Nationwide 2022
The AMP practice has been acknowledged as a leading law firm in Advertising and AMP partner Andrew Lustigman has been repeatedly selected by Chambers USA, a client and peer evaluated guide to the legal profession in the category of Advertising: Transactional and Regulatory.
The Best Lawyers in America© 2022
Recognized nine Olshan attorneys for inclusion in The Best Lawyers in America, including Andrew Lustigman for Advertising, Marketing & Promotions. Two lawyers named to “Ones to Watch” list, including Claudia Dubón.
Legal 500 US 2022
Named the firm as leading in Advertising and Marketing, and recognized Andrew Lustigman as a “Leading Lawyers” and Scott Shaffer as a “Key Lawyer.”
National Law Journal – 2012 and 2016 Midsize Hot List
Olshan has been recognized as one of the top 20 midsize law firms in the United States by the National Law Journal. NLJ says the “Midsize Hot List” firms “have held their own, often against much larger firms, charting winning courses in high-stakes matters that led to key victories in 2015.”
U.S. News-Best Lawyers© 2022 “Best Law Firm” Rankings
Advertising Law–Tier 2 in NY and National
Super Lawyers 2022
Thirty-eight of Olshan’s attorneys, including Andrew Lustigman, Claudia Dubón and Safia Anand from the AMP group, were selected to the New York Metro Super Lawyers.
