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Advertising Law Blog
The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.
Showing 9 posts in Digital Advertising.
Olshan Advertising and Branding Attorneys Present the Legal Side of the Digital Marketing World Webinar Hosted by Social Media Association
Olshan attorneys Andrew Lustigman, Mary Grieco and Morgan Spina will present a webinar entitled “The Legal Side of the Digital Marketing World” hosted by the Social Media Association. Read More ›
Olshan Branding Management and Protection Attorneys Present Webinar on Marketing in the COVID-19 Era to the Bronx Third Avenue BID
Olshan Advertising partners Andrew Lustigman and Scott Shaffer, along with Olshan Intellectual Property partner Mary Grieco—all of whom are members of Olshan’s Brand Management & Protection Practice Group—will present a webinar entitled “Marketing in the COVID-19 Era” for the Bronx Third Avenue Business Improvement District on December 16 at 9am. Areas to be covered include ecommerce marketing, advertising claims, social media marketing, and data privacy, followed by a Q&A. Read More ›
The SEC Looks for More Transparency in Influencer Marketing
The SEC’s Office of Investor Education and Advocacy warns investors to be skeptical of endorsements from famous influencers marketing new investment opportunities. Read More ›
Luxury Daily 2019 Conference: Digital Acceleration
On January 16, 2019, Luxury Daily sponsored its seventh annual Luxury FirstLook conference in New York City, entitled Luxury FirstLook 2019: Digital Acceleration. The expert speakers were extremely informative and included senior executives from numerous companies, including, Facebook, Google, Boston Consulting Group, LVMH Moet Hennessy, Lladro, Town & Country, Artsy, Forrester Research, McLaren Automotive, Valmont, Quintessentially, Flont, Armarium, Perrin Paris, L.K. Bennett, Publicis Groupe’s Team One, Martini Media, Vibes, Leading Real Estate Companies of the World’s Luxury Portfolio, Douglas Elliman, Concierge Auctions, Luxury Institute, Customer Experience Group, PMX Agency, Timeless Distributors, Shanker Inc. and Euromonitor. I was invited to attend as Olshan is legal counsel to Luxury Daily. Read More ›
The importance of clear and conspicuous disclosures in national advertising and social media campaigns
The sufficiency of the advertisements should be evaluated by analyzing whether they pass the four P’s test. Read More ›
Legal Pitfalls in Utilizing Intellectual Property in Social Media
Ascertaining whether the appropriate rights have been secured need to be carefully considered, even if the marketer is seeking to act in real time. Read More ›
Even grown-up apps need to think about children’s privacy
Inside Counsel article on COPPA Ramifications. Read More ›
Lustigman to Speak on Promotions and Sweepstakes in the Digital Age
Click below for more information on this event, sponsored by The New Jersey Institute for Continuing Legal Education. Read More ›
FTC Updates Dot Com Disclosures
On March 12, 2013 the Federal Trade Commission released an update of its guidance known as Dot Com Disclosures, which was first released in 2000. Read More ›