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Legal Pitfalls in Utilizing Intellectual Property in Social Media

Ascertaining whether the appropriate rights have been secured need to be carefully considered, even if the marketer is seeking to act in real time.

Read our latest Inside Counsel article by Andrew Lustigman and Safia Anand.  "Legal pitfalls in utilizing intellectual property in social media," covers how traditional intellectual property and right of privacy laws, typically applying to advertisements, also apply to social media.

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