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Lustigman Writes Article for Financier Worldwide About False Advertising Challenges in the US

Andrew Lustigman writes for Financier Worldwide: "False advertising challenges in the US: A potential alternative to courtroom litigation."

The April 2014 issue of Financier Worldwide includes an article written by Olshan Advertising Partner Andrew Lustigman. Andy examines false advertising challenges in the United States, discussing the significant drawbacks of the traditional concept of addressing unfair business practices by filing suit. Andy then details the alternative that has garnered increasing acceptance by US advertisers that are seeking an intelligent, cost-effective, quick and powerful remedy.

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