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Advertising Law Blog

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Even Creepy Rob Lowe Can't Overturn NAD Ruling

Advertisers may believe that claims contained in light-hearted or humorous advertising are immune from challenge. Read More ›

Text Marketer Gains Legal Victory in California

“Human intervention” was key to avoiding TCPA liability Read More ›

Direct Marketers and Suppliers Targeted By Iowa

Direct marketers have long been the focus of the Iowa Attorney General’s office. This scrutiny has now expanded to focus on companies that provide goods or service to marketers, particularly involving psychic or sweepstakes-related promotions. While many believe this scrutiny to be misplaced, suppliers nevertheless need to be vigilant with respect to their business practices with respect to their clients’ marketing practices. Read More ›

Andy Lustigman Quoted in a Law360 Article on FTC's Social Media Promotion Guide

Olshan Advertising, Marketing & Promotions Partner Andrew Lustigman was quoted in a Law360 article on the Federal Trade Commission’s revised advertising endorsement guidelines addressing paid product reviews on social media. Read More ›

Time Warner Must Pay Customer $1500 Per Illegal Call

Total judgment awarded to cable subscriber is $229,500 Read More ›

FCC Rulings Create Greater Legal Exposure for Marketers

CLIENT ALERT

Marketers who communicate with consumers on mobile devices and smart phones must stay current with the FCC's new rulings. 

Read More ›

Business Sues Telemarketer In Wake Of Costly Class Action

Telemarketer’s Do Not Call Violations Cost Business $6 Million Read More ›

Presidential Candidate Must Defend TCPA Lawsuit Over A Recorded Script

Eighth Circuit Rules On “Survey” Used To Promote Movie Read More ›

RadioShack Bankrutpcy Deal to Sell Customer Data is a Cautionary Tale for Companies

As part of its recent bankruptcy proceeding, RadioShack sought to auction off its vast collection of personal information about its customers. However 38 states and the FTC objected to the sale on the grounds that it violated RadioShack's existing privacy policy. The limitations on the transfer of data RadioShack agreed to in an eventual deal with the states shows that companies need to be forward thinking regarding future transfers of data when crafting their data privacy policies. Read More ›