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Advertising Law Blog

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Mississippi Legalizes Fantasy Sports

No registration fees in Mississippi’s stop-gap statute. Read More ›

CARU Considers Disclosures in Children’s Advertising

In two recent decisions, CARU considered children’s “bead” art playsets and reinforced that advertisers must clearly disclose information about what products are included in the initial purchase, and avoid creating the impression that a product can perform in a manner that it cannot. Read More ›

Olshan Advertising Attorneys Present ABA May 2016 Consumer Protection Update

Summary of the significant developments in consumer protection law during March - April 2016. Read More ›

Selecting New York To Resolve International Disputes

New York can serve as both the host forum and the source of law for international business disputes. Read More ›

New York Attorney General’s Case against Trump University to Proceed: Huge Shift in State Powers

The New York Attorney General's lawsuit against Donald Trump individually and Trump Entrepreneur Initiative, LLC (f/k/n Trump University) for false advertising could proceed. Read More ›

FTC Focuses on “Natural” Cases

Four companies reached settlement with FTC on charges that their products were 'all natural' despite containing artificial ingredients or chemicals. Read More ›

FDA Permits Limited Use of the Term “Healthy”On Food Labels

FDA issued letters to KIND, LLC over its use of the terms "healthy and tasty" in connection with its listing of product ingredients. Read More ›

Summary Judgment Granted Against Amazon for In-App Charges Incurred by Children

Federal Trade Commission v. Amazon.com, Inc., No. 2:14-cv-01038 (W.D. Wash.) April 26, 2016 Read More ›

Final Consent Order Approved with Machinima, Inc. Regarding its Failure to Disclose Paid “Influencer” Endorsements

The FTC has approved a final consent order with Machinima, Inc., requiring the company to disclose when it has compensated influencers to post YouTube videos or other online product endorsements as part of influencer campaigns. Read More ›