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Advertising Law Blog

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Showing 3 posts from December 2014.

The importance of clear and conspicuous disclosures in national advertising and social media campaigns

The sufficiency of the advertisements should be evaluated by analyzing whether they pass the four P’s test. Read More ›

Privacy Groups Tells FTC That Topps’ Ring Pop Contest Violated COPPA

Complaint says Ring Pop promotion violated children’s privacy law, serves as an important reminder of COPPA. Read More ›

Legal Pitfalls in Utilizing Intellectual Property in Social Media

Ascertaining whether the appropriate rights have been secured need to be carefully considered, even if the marketer is seeking to act in real time. Read More ›

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