Andrew Lustigman will be presenting at the 23rd Annual American Bar Association Intellectual Property Law Conference on Landmines, Hot Topics and Red Flags in Promotions Law at the 23rd Annual Intellectual Property Law Conference on April 11, 2008, in Arlington, Virginia. The panel will be led by Tsan Abramson of Cobalt and will cover recent legal updates throughout the U.S. in promotional marketing law, including contests, sweepstakes, coupons, rebates, and commercial co-venturing law, and addresses issues pertaining to creating successful and legal campaigns using new technologies and practices, such as text messaging, internet reverse-auctions, and pooled promotions.
PartnerMarketers, advertisers, agencies and suppliers, among others, regularly seek Andy’s counsel regarding legal aspects of their advertising and promotional marketing businesses. He’s pragmatic and always looks for ...