Advertising law Blog

Facebook Changes Approval Requirement

Andrew B. Lustigman — Fri, 03 Dec 2010 09:00:01 -0500

Facebook announced on December 1, 2010, significant revisions to its Promotions Guidelines that may potentially expand the ability of advertisers to utilize this important marketing channel to conduct promotions.

Iowa AG Sues Trilegiant Buying Club

Fri, 03 Dec 2010 09:00:02 -0500

Iowa Attorney General filed a consumer fraud lawsuit against Trilegiant Corporation, alleging that the company unfairly and deceptively charged Iowans for memberships in discount buying clubs or other programs, in many cases without consumers' knowledge.

Connecticut Attorney General And Others Challenge BBB Rating System

Andrew B. Lustigman — Tue, 16 Nov 2010 09:00:03 -0500

In response to a controversial business practice by the Better Business Bureau (BBB), in which higher grades are given to businesses that pay for accreditation, Connecticut Attorney General, Richard Blumenthal, has threatened to take legal action.

Florida Settles with Rebate Promoters

Tue, 16 Nov 2010 09:00:04 -0500

The Florida Attorney General reached a settlement with, Systemax, and its subsidiaries, Tigerdirect, and Onrebate, over allegations the companies failed to pay advertised rebates to consumers.

FTC's Proposed Revisions to "Green Guides" -- Deadline for Comments December 10, 2010

Andrew B. Lustigman — Tue, 16 Nov 2010 09:00:05 -0500

In October 2010, the FTC issued its proposed revisions to its Guides for the Use of Environmental Marketing Claims, commonly known as the "Green Guides."

Guidelines for Contests on Twitter

Tue, 16 Nov 2010 09:00:06 -0500

Businesses, organizations, and even some creative individuals have hosted contests through their Twitter profile. Contests on Twitter may offer prizes for tweeting a particular update, for following a particular user, or for posting updates with a specific hashtag.

Andrew Lustigman Speaking at this Year's PMA Law Conference

Fri, 05 Nov 2010 09:00:07 -0400

Andrew Lustigman will speak at the 32^nd Annual Promotion Marketing Law Conference in Chicago, IL on November 17-18, 2010.

Split Decision in Appeal of NY "Amazon Tax" Case

Fri, 05 Nov 2010 09:00:08 -0400

On November 4, 2010, the Appellate Division (1st Department) of the New York State Supreme Court issued an opinion in the so-called Amazon Tax case.

California's Negative Option Law To Take Effect December 1, 2010

Andrew B. Lustigman — Tue, 02 Nov 2010 09:00:09 -0400

California's new auto renewal legislation takes effect on December 1, 2010.

Mobile Marketing Law Update: The Hits Keep Coming

Andrew B. Lustigman — Tue, 02 Nov 2010 09:00:10 -0400

While mobile marketing continues to develop significantly given the primary importance consumers place on the devices coupled with their tremendous advances in technology, the law in this area continues to lag.