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Advertising Law Blog

The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Showing 4 posts in FTC Act.

Bloomberg BNA Quotes Andrew Lustigman on Google’s Privacy Policy

Andrew Lustigman is quoted by Bloomberg BNA on Google's privacy policy Read More ›

U.S. Direct Mail Enforcement Takes An Unprecedented Turn

On September 22, 2016, various branches of the U.S. government announced unprecedented enforcement actions targeting sweepstakes, prize promoters, and astrology direct mailers, as well as their suppliers. The actions will likely dramatically impact direct marketers and their suppliers for the foreseeable future. Read More ›

Volkswagen Sued for Deceiving Consumers with “Clean Diesel” Ad Campaign

The FTC filed a complaint against Volkswagen alleging that the company violated the FTC Act when it deceived consumers through an advertising campaign promoting its supposedly “clean diesel” Volkswagen and Audi automobiles. The FTC alleges that Volkswagen fitted those cars with illegal emission defeat devices designed to mask high emissions during government emissions testing. The marketing campaign featured high-profile Super Bowl ads, online social media campaigns, and print advertisements that often target “environmentally-conscious” consumers. Read More ›